The work of British-born Sydney-based Zoe Economides
focuses primarily on cutting-edge commercial fashion and
beauty photography. Using a diverse array of lighting
techniques, she creates cinematic and lively images.
Economides is an adaptable photographer, able to utilise a
range of photographic techniques acquired during her time
assisting various fashion photographers and at RMIT, where
she was one of the top graduates specialising in commercial
photography. She is known for her originality, creativity and
clean shooting style.
Felix Forest specialises in the varying
fields of interior, architecture, portrait
and landscape photography. He has an
international presence from years spent
flitting between Paris and Sydney, his
former and current homes. His
photographic background in black and
white film photography, paired with an
interest in urban and natural landscapes,
has given him a distinctive understanding
of people and spaces. Commercial clients
include IKEA, Mirvac and Channel 10.
Editorially, he shoots for publications
including Vogue and Elle.
“The quality of the photographer’s vision
is what we need to see more than the
quality of execution. You need to pick
shots for their emotional impact, but not
be emotional about the images.”
“Some aspiring fashion photographers
had bad models. If you want to get
into fashion, get the best model you
can. The viewer sees the image, not
the potential of the image. This goes
for makeup and styling as well.”
“I think it’s important for image-makers
to have their own unique way
of shooting or post-production method
that sets them apart, and makes the
work recognisable as their own. Some
portfolios were ruined with over-the-top
or poor retouch work.”
Tim Bauer, Peter Collie, Grant
Matthews, Zena Holloway.
Category prize: Full-day studio hire at
Sun Studios to the value of $2,000.